For most plastic surgery practices, 60 to 80 percent of new-patient phone calls trace directly back to one place: your Google Business Profile. Not the website. Not paid ads. The profile. We work it hard, we work it by the book, and we keep your phone ringing. Quick wins in the first month. Visible map ranking movement in the first sixty days. No shortcuts that can get you suspended.
Most practices use about twenty percent of what Google Business Profile offers. We use ninety-five percent. Categories, services, products, photos, posts, Q&A, reviews, attributes: every one of these is a ranking signal and every one of them is something Google rewards when filled in correctly. The work is methodical. The compounding is real. The risk of doing it wrong is catastrophic, which is why we go right by the book.

Google Business Profile is one of the few marketing disciplines where fast results are real and we can deliver them. By day thirty your profile is materially stronger than eighty percent of your local competitors. By day ninety the map position is visibly moving and the phone is ringing more.
Choosing the wrong primary category is one of the most expensive silent errors in plastic surgery marketing. Plastic surgeon, cosmetic surgeon, facial plastic surgeon, oculoplastic surgeon: they're different categories with different competitive sets. We get this right on day one.
Recent reviews now outweigh total count. We wire text-message follow-up to your patient management system, with a single-tap link to the review page. Most clients go from one or two reviews a month to ten to twenty within ninety days.
No stock. No AI-generated images. No nudity. Real photos of the doctor, team, facility, equipment, lobby, uploaded regularly. We treat your photo library like the IRS because one wrong upload can flag the profile.
Two to four posts a week, video-forward. They push competitors below the fold, signal an active business, and feed AI citation signals. We love loading video into your profile because it looks great and Google notices.
Anyone can answer questions on your profile publicly, including disgruntled patients and competitors. We seed the most common questions with authoritative answers and monitor for new ones every day.
A suspended profile can drop your call volume sixty to eighty percent overnight. We play by Google's rules so it doesn't happen, and if it ever does, we have the documentation staged and the recovery playbook ready.
The first thirty days are the quick-win sprint. The next sixty are where ranking starts moving. From there the work is sustained (reviews, posts, photos, Q&A, monitoring) for as long as you're a client.
Category audit and fix. Services and products populated in full. Attributes to one hundred percent completion. Professional photos uploaded. Fifteen to twenty Q&A pairs seeded. Posts schedule activated. Review automation wired to your patient management system within two weeks.
Days thirty to ninety the review velocity kicks in. Phone calls increase. Map ranking moves up. We respond to every review in your voice. We monitor competitors and adjust. Photo library keeps growing.
From ninety days on it's sustained velocity, sustained posts, continuous photo refresh, monthly competitor benchmarking, and suspension monitoring. The profile compounds into the dominant local position over years.
Send us your practice and we'll do a free walkthrough of your current profile against the top four local competitors: categories, completeness, review velocity, photo quality, posts cadence, Q&A. You'll see exactly where you're losing calls and exactly what the first thirty days would fix.