Find the path that fits your practice.

For Surgeons · 08 Pathways

You do medicine. We do marketing.

Services · 12 Disciplines
Want it all? One monthly fee.

Specialist resources for elective medicine.

Resources · Tools · Insight
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For Surgeons · 08 Pathways
01 Take more of your market 02 Stay on top 03 For women surgeons 04 For Marketing Directors 05 Something went wrong 06 Practice transitions 07 Building toward legacy 08 Groups, pharma, hospitals
Services · 12 Disciplines
Monthly Subscription Websites Video Production SEO Paid ads Reputation Management Google Business Profile Social media Email marketing AI search Agents & automation Tracking & Training
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Service · SEO

More patients
from search.

Most of your new patient calls trace back to a Google search someone ran on their phone. If your practice doesn't show up, the patient picks the surgeon who did. We do the deep, technical work that gets your name to the top and keeps it there year after year. You do medicine. We grind the search engine work in the background so your phone keeps ringing.

SERVICE · SEO
SE
SearchCompounding rankings
01The overview · How it works

Compounding work that becomes market dominance

Real search work is engineering, not gimmicks. We tune the site for speed, structure the content so search engines and AI can read it cleanly, build the medical directory presence that signals authority, and watch the rankings every single day. No magic bullets. No 30-day promises. Just the methodical, compounding work that puts your practice ahead of the surgeon down the street twelve months from now, and keeps you there.

Laptop on a walnut desk showing an SEO analytics dashboard, an organic-traffic line chart trending up over 12 months, keyword-ranking position improvements, top pages by clicks, and a traffic-source donut chart
02 · What you get

Six layers of work
most agencies skip.

Most agencies pretend to do search engine optimization. They run an audit, change a few page titles, and send a report nobody reads. We actually do the work, at the engineering, content, and authority layers, every week, for as long as you're a client.

01

Site speed that wins on mobile

Seventy percent of your patients land on your site from a phone. We engineer the page to paint instantly, because slow sites lose rankings and lose patients before they ever see your work.

02

Structured data done right

We layer five to ten types of structured data on every service page so Google, ChatGPT, and Perplexity can read who you are, what you do, and why patients choose you, clearly enough to cite you.

03

The medical directory constellation

There are 200+ directories that matter for a plastic surgery practice: Healthgrades, Vitals, RealSelf, ASPS, vendor partner lists. We manage them so your information is consistent everywhere it appears.

04

Deep service pages, not thin ones

One thin page ranks for one search. One deep page ranks for fifty long-tail searches and gets cited by AI for dozens more. We build the depth your competitive market actually requires.

05

YouTube as a second search engine

YouTube is the world's second-largest search engine and a primary source AI engines feed from. We treat your video presence as a parallel ranking platform, not an afterthought.

06

Daily monitoring, not quarterly check-ins

Algorithm changes, ranking drops, indexing problems, competitor moves: we catch them in the data the day they happen, not in a quarterly review three months later when the damage is done.

03 · How it works

A 20-year discipline,
applied to your practice.

We've been doing this in elective medicine specifically since the early 2000s. The work is methodical, the timeline is honest, and the compounding is real. Here is what the first year looks like.

1
Phase 1 · Audit & quick wins

Find what's broken and fix it fast

We start with a full technical audit: speed, structured data, directory presence, on-page content depth, competitor gap analysis. Then we ship the quick wins in the first 60 days: technical fixes, structured data deployment, directory cleanup, and the immediate corrections that move the needle without waiting.

    Start the audit
    2
    Phase 2 · Infrastructure

    Build the depth your market requires

    Months three through six are the foundation build. Deep service pages for every procedure. The full medical directory constellation. AI-readiness across the site. Internal architecture that reinforces your authority topic by topic.

      Build the infrastructure
      3
      Phase 3 · Compounding

      The grind that creates the moat

      Months six and beyond are where the work compounds. New content monthly. Continuous technical tuning. AI citation tracking. Competitive defense in the rankings that matter. A site three years into MAA's work is structurally ahead of every competitor doing less.

        Compound the moat
        Now booking 2026 · Available today

        Let's look at your rankings.

        Send us your practice and we'll show you exactly where you stand against the top three competitors in your market: the rankings, the directory gaps, the speed scores, the AI citations. No pitch deck. No pressure. A 30-minute call where you see the data and decide if we're the right team to fix it.